Businesses understand that for every problem there are a dozen potential solutions — some of them obvious and traditional, others more innovative and creative. The companies most interested in innovative solutions to their every day challenges are the ones for whom BrainMatch is a natural fit.
Companies can leverage the BrainMatch platform and community in a myriad of ways. We have built capabilities in our program that are designed to ensure that businesses see real results for every project they post to BrainMatch. If you aren’t sure how your company can use BrainMatch to meet real world needs, consider any of the following:
Company “Scholarship”
A growing software company moves into new office space. The Office Manager realizes that the new lobby space looks bare without some artwork. Instead of going to a big box store to buy stock images, the Office Manager decides to have a scholarship competition for family of staff members.Using BrainMatch, the Offfice Manager posts a project defining what she is looking for in the art work — size, number of pieces, types (assuming she has a preference) and the color scheme of the space. She then limits the project participation eligibility, so that only confirmed family members of the company’s employees can participate. She sends an email to the staff, and they share the project with their children, grandchildren, neices and nephews.
Artistic participants compete, and the Office Manager selects the winner(s). Awards are distributed to the winning student(s), and the company lobby now proudly showcases original artwork that not only helped a student earn money for college, but also encouraged their natural talents and passions.
Reaching the Community
A local pizza chain makes a habit of supporting local Little League teams and Scout troops, but the owners wants to explore new ways to reach students and their families who are not yet familiar with the restaurants. The owner posts a video project to BrainMatch, restricting participation to their county.Students then use camera phones, online video editing tools and their school or family video cameras to make 30-60 video spots for the pizza chain showcasing why the restaurant is a good choice for parents seeking a local family eatery. The owner picks his five favorite videos, releases the student awards, and then uses the videos in his local advertising.
Classroom Partnerships
A moving company which specializes in serving corporate clients often finds that companies in the process of moving office space take the opportunity to get rid of old computer equipment. Recently, the company has amassed a decent collection of equipment, much of which is still useable, and wishes to rebuild it and make it availale for resale.Using BrainMatch, the moving company’s General Manager finds a local computer sciences teacher who has a track record of working business initaitives into his class projects. In partnership, the two create a company-sponsored project that implements the computer-building material in the teacher’s curriculm for the term, while providing the moving company with refurbished computers ready for sale, and including an incentive award for the top performing student(s) in the class.
Being Good Corporate Citizens
The owner of a touchless car wash works with a local school to support their extracurricular fundraising activities. The first Saturday of every month, the car wash is staffed with student volunteers whose earnings and tips all go towards a different school club or program. Over time, the car wash owner realizes that different teams of students competing against each other has benefit for everyone — including his car wash revenue.He posts a project to BrainMatch and discusses it with the student and administrative liasions at the school: each club can form a competing team on BrainMatch, devise a marketing plan to promote their fundraising, and then compete to see which team raises the most money by bringing in the most customers. The car wash owner lists a project award for $1,000.00 to be split among the winning team. The car wash owner get additional advertising thanks to the students efforts, the student organizations raise the money they need for the school term, and the individual students who are the most successful get an additional bonus in their 529 college funds.
Finding Interns and Employees
A high school junior who lives with her mother during the school year, spends her summer vacations living with her father in the next state. As the school year starts coming to a close, the student looks on BrainMatch for potential projects to do to help stave off summer boredom away from her friends.She finds a company in her father’s hometown offering a project, only instead of offering a short-term project with a finite award amount, the award is actually a summer job. The student decides that spending the summer as a marketing assistant is far more interesting and valuable than spending the summer waiting tables, so she competes in the competition, wins and then lines up a summer job for herself.